You’re probably wondering if your company even needs promotional products.
You’re probably wondering if promotional products are a good investment.
Well, the answer is; Absolutely!
Build Your Brand
Brand awareness is a key consideration in consumer behavior, advertising management, brand management and strategy development.[1] With so many options out there, a consumer’s ability to recognise or recall a brand is key to their purchasing decision. This means it is essential for you to identify your target audience, recognize their interests and get your name out there!
Promotional products with your name, logo or message will inevitably increase your brand awareness among consumers. Offering consumers tangible items with your brand on them is a powerful marketing tool. Consumers can now interact with your brand on a physical level. Promotional products often create a more memorable brand experience, so when consumers are looking for a service provider you will be top of mind.
Did you know that 88% of promotional product recipients remember the name of the advertiser on the products. 85% of the recipients do business with the advertiser on the product. 83% of people like receiving them.[2] After all, who doesn’t like receiving a little SWAG?
Connect with your consumers
It’s important to consider that today’s consumers look for brands that speak to them on a personal level. Connect with consumers in your area by featuring your promotional products at local or community events. Think about the consumers you would like to target and participate in events that are relevant to them. Associate your brand with what matters to your target audience.
Consumers are inundated with advertising messages and the challenge
for businesses is to not only reach their target audience, but to resonate with them and promotional products do that! Respondents were asked to think of a promotional product they’d received in the past two years and to recall the specific product, the advertiser and the message: A whopping 76.2% recalled all three key pieces of information. [3]
Take Action!
When looking for a partner to help you build your brand, make sure it’s someone who will listen to you and take the time to understand your business and your goals. You want someone who has experience and can offer you creative solutions.
At Promo Stuff 4 You, we have many years of experience to draw from. We will provide you with high quality promotional products, fast delivery times, and prices that fit your budget. We will provide customized, relevant recommendations just for you. Get ready to make an impact with your customers and clients and call Promo Stuff 4 You today!